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Join the New Voluntary BID Membership Scheme and Support the Future of Sutton Coldfield

Visit Royal Sutton Coldfield BID is pleased to launch its new Voluntary BID Membership Scheme in 2025, offering a unique opportunity for Sutton Coldfield-based businesses to support the BID’s positive work in the town centre.

This scheme is perfect for businesses within the BID boundary that are not eligible to pay the BID levy due their business premises rateable value being below the £7,500 RV threshold but who still want to play an active role in enhancing Sutton Coldfield’s prosperity and supporting the good work of the BID.

Applications will also be considered for businesses outside of the BID boundary but still within Sutton Coldfield.

Why Join?

The BID has been at the heart of Sutton Coldfield for over 12 years, delivering exceptional events, services, and projects that drive footfall, improve the town’s appearance, and support local businesses. By becoming a voluntary member, your business can contribute to this ongoing success and gain access to exclusive benefits.

Member Benefits

As a voluntary BID member, you’ll enjoy:

  • Access to Visit Royal Sutton Coldfield BID projects, services, and campaigns
  • Invitations to BID events
  • Access to BID training opportunities
  • Inclusion in promotional materials such as the Food & Drink Guide, Professional Services Guide, and BID newsletters
  • Social media promotion to spotlight your business
  • A listing on the BID’s online Business Directory, launching Spring 2025
  • The ability to add events to the Visit Royal Sutton Coldfield online calendar
  • Networking opportunities to connect with local businesses and integrate into Sutton Coldfield’s thriving business community

Who Can Join?

This scheme is open to Sutton Coldfield-based businesses that want to:

  • Actively support Visit Royal Sutton Coldfield BID’s investment in the town
  • Benefit from the BID’s wide range of services and promotional activities

Important Information

  • Voluntary members are not eligible to join the BID Board or participate in the BID ballot.
  • All applications are subject to review and approval by the BID Board.
  • In cases where your business type overlaps with that of existing BID members, your application may be declined to ensure fair promotion and support of current BID members.

Membership Cost

Membership is based on 1% of your business premises’ rateable value (with a minimum fee of £100 + VAT).

Not sure of your rateable value? Use the government tool here: Find Business Rates

If your business operates from home or a business premises without a rateable value, the annual membership fee will be calculated at £100.00 plus VAT.

Join Us Today!

Voluntary membership is your chance to contribute to the BID’s mission of making Sutton Coldfield a vibrant, thriving hub for businesses and visitors alike.

Together, let’s continue to make Sutton Coldfield town centre extraordinary!

For any questions, please contact the Visit Royal Sutton Coldfield BID at Hello@visitroyalsuttoncoldfield.co.uk

How to Apply for Voluntary BID Membership

If you’re ready to support the exciting work of Visit Royal Sutton Coldfield BID and become a voluntary member, simply complete the form below.

Your Name(Required)
Business Address(Required)