It may only be March, but it’s never too early to start planning for Christmas! While some may be wondering if it’s too soon to talk about the festive season, in Sutton Coldfield we are getting ready for a Christmas attraction like no other.
Sutton Coldfield is already gearing up for a spectacular festive season in 2025, with the announcement of a new enchanting Victorian Christmas Market to take place in the heart of the town centre. After the success of the 2024 Christmas market, feedback has prompted some exciting changes that will make this year’s event even more special.
Building on the 22-day wooden chalet market from last year, it was clear that while the event succeeded in bringing energy and vibrancy to Sutton Coldfield town centre, a shorter duration would maintain its charm. Some of the chalets remained vacant during the quieter weekdays, and the extended time frame led to the event losing its initial sparkle. As a result, the joint organisers, Visit Royal Sutton Coldfield BID and market operator LSD Promotions have decided to adopt a fresh approach for 2025 with a new Victorian-themed Christmas market.
The 2025 market will run across two weekends, each spanning four days. The first event will be held from 11th – 14th December, followed by the second from 18th – 21st December. With a Victorian theme throughout, the market will offer an array of unique gifts, handmade crafts, seasonal food, and mulled drinks, all in an inviting, festive atmosphere.
Each stallholder will be dressed in Victorian attire, adding to the immersive experience. Additionally, a variety of Victorian-inspired entertainment will take place, making it a must-visit destination for families, shoppers, and festive enthusiasts alike. Think traditional Christmas carols, street performers, living statues, stilt walkers, story tellers, magic shows and festive rides.
Michelle Baker, Manager of Visit Royal Sutton Coldfield BID, said: “We saw the positive impact that the 22-day Christmas market had on Sutton Coldfield last year. The community’s strong support showed that a festive attraction is something our town needs in order to compete with other towns, but we also wanted to respond to feedback. We believe this new 8-day format with a new Victorian theme, will bring something fresh and magical to our town, and we look forward to delivering a truly memorable experience for all.”
LSD Promotions will be responsible for booking all traders for the market, while Visit Royal Sutton Coldfield BID will be organising the entertainment schedule, ensuring that the market offers an authentic and immersive Victorian experience.
The 2025 Sutton Coldfield Victorian Christmas Market promises to be a highlight of the festive season, providing a charming and magical experience for visitors of all ages. Keep an eye out for further updates as the event approaches and mark your calendars for what promises to be a truly unforgettable celebration of Christmas in Sutton Coldfield.